Dubizzle listing rules: what gets a property ad rejected in 2026
· Author: Swan K., founder of Ryselist · Rules last checked 23 Sep 2026
Dubizzle rejects property ads that carry an agency watermark, use a collage or blurry photos, repeat another ad, or bundle several units into one. You also need a verified RERA broker card and a Trakheesi permit. This page lists each rule, where Dubizzle says it, and how to pass the first time.

The 60-second answer
These rules come from Dubizzle's help centre, except where the table says blog. Check them before you post, because Dubizzle does not let you change the property details once the ad is live.
| Rule | Dubizzle says | Source |
|---|---|---|
| Images | Ads with no images, blurry images or screenshots are not activated. | Ad Posting Rules |
| Watermarks | Company names, phone numbers and other media marks are not allowed. Dubizzle's own watermark is fine. | Ad Posting Rules |
| Collages | Upload each photo on its own, in high quality. Do not merge photos into one big image. | Ad Posting Rules |
| Duplicates | One ad per property. A deleted duplicate costs you a credit. | Duplication policy |
| One item per ad | Several units in one ad get rejected, with no refund. | Ad Posting Rules |
| Editing after posting | You cannot change the item details. Doing so can get the account suspended. | Ad Posting Rules |
| Agent check | Dubai agents upload a valid RERA broker card. Dubizzle checks it against the regulator's database. | Agent verification |
| Permit | A Trakheesi permit is needed before the ad goes up, and its number must show in the ad. | Dubizzle blog |
| How long it stays live | Sale ads stay at least 60 days. Rent ads stay at least 30 days. This can vary by city. | Ad expiry |
| Featured ads | A Featured Ad sits at the top of results, sold by area, bedrooms and property type. | Featured Ad |
The five reasons Dubizzle gives for a rejection
Dubizzle's help centre names these categories. The same article says an edited ad must meet the same rules as a new one.
- Prohibited ads. The item or service is illegal, dangerous or offensive.
- Miscategorized ads. The ad sits in the wrong section, like a car ad in property.
- Misleading ads. The photos are blurry or stock, the description does not match the property, the price does not match, or the unit is no longer available. Mark a sold or reserved unit as sold or reserved.
- Repetitive ads. You posted the same property twice, from the same account or a different one.
- Geo-repetitive ads. You posted the same property again under other areas.
Photos and watermarks: the rule that catches agents
This is the trap. Dubizzle bans agency watermarks on property photos. Bayut and Property Finder allow them. Property Finder's help centre shows agents how to add a logo or text watermark to listing images, and Bayut's agent portal has a watermark tool too. So a photo set that passes on those two portals can fail on Dubizzle.
Dubizzle's Ad Posting Rules ban company names, phone numbers and other media marks on the photo. Only Dubizzle's own watermark is allowed. If you are not the company licensed to use a watermarked image, Dubizzle removes the ad.
Keep a clean copy of every photo without a watermark. Upload each photo on its own, not as a collage. Skip blurry shots, screenshots and stock images. Dubizzle publishes no minimum photo count or resolution, so aim for a sharp, honest set.
Duplicates cost you a credit
Dubizzle's property duplication policy says to post one ad per property and never copy it across categories. If you have several units with the same layout in one building, say so in the title or description of one ad instead of posting several. This rule does not apply to rooms for rent.
When Dubizzle deletes a duplicate property ad, you lose the credit you paid for it. Dubizzle also says it can remove ads that hurt the experience for agents who use the site fairly.
Agent verification and the Trakheesi permit
New Dubizzle accounts start as the Property Agent type, per its help centre. To list a Dubai property, you upload a valid RERA (Real Estate Regulatory Agency) broker card. Dubizzle only approves agents whose card it has checked against the regulator's database. If your card expires or is revoked, your listings may come down.
Every Dubai property ad also needs a Trakheesi permit, the DLD (Dubai Land Department) advertising permit. Dubizzle's blog says the permit number must show in the ad, and portals must check the permits used on their listings. Off-plan ads must also show the developer name, contact number, completion date and registration date. The QR (quick response) code on an ad lets buyers check it with RERA.
For fees, documents and how to apply, read our Trakheesi permit guide. The fee comes from DLD, not Dubizzle, so check it on the DLD service page.
How long an ad stays live, and how to extend it
Dubizzle's help centre gives minimum live times of 60 days for property for sale and 30 days for property for rent, which can vary by city.
- To keep a paid ad up longer, open Get More Views, choose Extend This Ad and pay.
- To bring back an expired ad, use Reactivate your ad. The fee usually matches what you first paid, but it can differ.
A Featured Ad sits at the top of search results. Dubizzle says it gets a 25% share of views in rentals and 50% in sales.
What Dubizzle does not publish
Some rules agents ask about are not on any live Dubizzle page we checked.
- A minimum or maximum photo count, resolution, file size or format.
- A hard character limit for titles or descriptions. Dubizzle's blog suggests titles under 80 characters and descriptions around 300 characters, but calls these tips, not rules.
- Property ad package prices. Dubizzle says prices change often and asks agents to contact support.
Dubizzle Group, formerly EMPG, owns both Dubizzle and Bayut, yet the two sites run different photo rules.
Where Ryselist fits
Ryselist is a listing production service for Dubai agents. You film one phone walkthrough. Ryselist sends back edited listing photos, a floor plan and a written title and description. Paid listings come back within 24 hours, and your first listing is free. We edit your photos and never invent anything, so we add no features and hide no defects. That matters on Dubizzle, where a description that does not match the property counts as a misleading ad. See pricing, book a demo, or read how to list on Bayut without a photographer.
FAQs
Can I put my agency watermark on Dubizzle photos?
No. Dubizzle's Ad Posting Rules ban company names, phone numbers and other media marks on photos. Only Dubizzle's own watermark is allowed. Bayut and Property Finder do allow agency watermarks, so keep a clean copy of each photo for Dubizzle.
Why was my Dubizzle property ad rejected?
Dubizzle names five reasons: prohibited, miscategorized, misleading, repetitive and geo-repetitive ads. For property, the usual causes are blurry or stock photos, a description or price that does not match the unit, or a duplicate of an ad you already posted.
What happens if I post the same property twice on Dubizzle?
Dubizzle deletes the duplicate and you lose the credit you paid for it. If you have several units with the same layout in one building, mention them in one ad instead. Rooms for rent are the exception to this rule.
Can I edit a Dubizzle ad after it goes live?
You cannot change the property details once the ad is posted. Dubizzle says doing so can get your account suspended. Any edit you do make must still meet the same rules as a new ad, so get the details right before you post.
Do I need a Trakheesi permit to list on Dubizzle?
Yes, for any Dubai property ad. Dubizzle's blog says the permit number must appear in the ad, and portals must check the permits on their listings. You also need a valid RERA broker card that Dubizzle has verified. Our Trakheesi guide covers how to apply.
How long does a Dubizzle property ad stay live?
Dubizzle says sale ads stay live for at least 60 days and rent ads for at least 30 days, though this can vary by city. You can extend a paid ad through Get More Views, or reactivate an expired ad for a fee.
Sources
Official pages we checked on 23 Sep 2026. Rules change. If a portal page says something else today, the portal page wins.
- Dubizzle Help Centre: Ad Posting Rules
- Dubizzle Help Centre: Why was my ad rejected?
- Dubizzle Help Centre: Property duplication policy
- Dubizzle Help Centre: Why is it asking me to upload my Property Agent information?
- Dubizzle Help Centre: How does dubizzle verify agents or brokers?
- Dubizzle Help Centre: How long does my ad stay on the website?
- Dubizzle Help Centre: What is a Property Featured Ad?
- Dubizzle Help Centre: Ad packages in properties
- Dubizzle Help Centre: I'm a landlord, why can't I post an ad?
- Dubizzle blog: RERA property advertising regulations
- Dubizzle blog: Maximising dubizzle leads
- Dubizzle Group: EMPG rebrands to Dubizzle Group
- Property Finder Help Centre: How to add a watermark to your listings
- Dubai Land Department: Real Estate Ad Permit
